Summer is nearly over, which means it's time to transition Erik Karlsson Women Jersey into Spooky Season. Baseball appears to be doing so a bit before October, as MLB fans have noticed people sitting stock-still behind home plate holding some creepy smiles for the duration of the game.The looks are unsettling, and even some broadcasts picked up on the strange grins. A woman in at the Marlins vs. Mets game in New York on Tuesday was particularly noticeable, but they were also scattered acro s MLB games last weekend, from New York to Oakland.Go away please?(h/t ) Jomboy Media (@JomboyMedia) No, the streams aren't frozen and these people are fine. But why exactly are these folks holding this leer at a baseball game at all places?Well, the answer is pretty simple: It's a marketing ploy. The creepy, smiling people some wearing bright shirts with the word "Smile" are paid actors promoting the movie Smile, which premieres Sep. 30.It seems like they were focused on specific markets, which makes sense given baseball's emphasis on RSNs. New York and Los Angeles were seemingly targeted by the marketing campaign.They appeared in Oakland during Mets vs. Athletics, thus appearing on SNY.Uh, welcome to Oakland? SNY (@SNYtv) They were also behind home plate for Yankees vs. Red Senators Blank Women Jersey Sox, a marquee matchup, particularly with Aaron Judge chasing 61 home runs.blue shirt hasnt moved for 40 mins Jomboy Media (@JomboyMedia) Dodgers vs. Cardinals was also crashed by the ploy.UPDATE: We also have smilers at the Dodgers/Cardinals game, and a smiler was spotted photo-bombing the Today Show! Keep open all weekend - theyre everywhere! Erik Davis (@ErikDavis) Artem Anisimov Women Jersey Smileis an upcoming horror movie from director Parker Finn that is being distributed by Paramount Pictures. It appears to draw inspiration froma combination ofThe RingandIt Follows, in that the premise is seeing something will kill the viewer within a week. TheIt Follows aspect is that it's almost treated as a virus in conversations.The "virus" in question is unsettling smiles, not unlike the ones displayed by the actors at these baseball games. It appears some inspiration was drawn from 2018'sTruth or Darefor the budding grins, although they're far le s cartoonish than the ones in that particular movie.MORE:Here's a look at the trailer, for those interested (cw: some apparent self-harm and jump scares, including a particularly effective one at the end if you don't want to be spoiled):An actor also appeared on "The Today Show" outside of the window, so they're trying to reach different audiences as well. The horror genre is no stranger to guerrilla marketing.The Blair Witch Project had one of the most famous marketing campaigns of all time, and is credited with ushering in the age of internet marketing. Its website showed "interviews" of people discu sing students Tkachuk Authentic Jersey who had gone mi sing, and there was debate of whether the movie was fictional because of the found footage aspect.It also created the legend of the Blair Witch, which took hold because of people's unfamiliarity of the tactic.Paranormal Activity took a different tactic, using live footage of audiences reacting in fear to the movie.Smile is obviously a different take on the guerrilla marketing genre, as people are now familiar with hoaxes and marketing tactics. It seems to be more in good fun, even if Mr. Met didn't enjoy it much.MR. MET STOLE HER SEAT!!! Jomboy Media (@JomboyMedia) So, the next time you see someone posing creepily behind home plate: It's probably not real. It's just marketing. It's NHL Ottawa Senators Jersey always marketing.