In recent years, there has been an increase in importance for packaging. Food packaging is considered to be one of the most important segment over the past few years. Consumers give importance for the convenience and aesthetic packaging solutions. Such type of packaging is used for bakery and confectionary items. Twist wrap is being used from 1950’s for packaging of confectionery items.
Twist wrap packaging is used for packaging of confectionaries such as toffees, chocolate bars, etc. Twist wrap packaging is used so that there is no need for using adhesive for wrapping the packaging. Another advantage of twist wrap packaging is the high tensile strength and excellent stiffness characteristic. In addition to, twist wrap packaging also possesses excellent barrier against heat and moisture. Twist wrap packaging is also eco-friendly which are enhancing the importance of this type of packaging for confectionaries.
Global Twist Wrap Packaging — Market Dynamics:
The market for twist wrap packaging is increasing due to increase in the preference for this type of packaging by consumers. Another factor which is augmenting twist wrap packaging market is excellent twist retention quality of the wrap. Twist wraps made from aluminium and wax paper are getting a scope for increasing sales for the twist wrap packaging market.
Furthermore, the demand for twist wrap packaging market is increasing due to its waterproof ability. In addition, twist wrap packaging also has features such as heat protection capability of the packaging which would keep food items safe. Twist wrap packaging is getting preference as it increases the appearance and aesthetic quality of food items. Moreover, due to strict norms of the government regarding plastic use is hampering the market for twist wrap packaging.
Global Twist Wrap Packaging Market — Regional Overview:
The global twist wrap packaging market can be divided into seven major regions which are as follows –
Asia-Pacific excluding Japan
Middle East & Africa
North America is expected to dominate the market for twist wrap packaging market over the forecast period 2017–2025. It is followed by Europe, which is expected to be the second dominant market for twist wrap packaging. Asia Pacific region is anticipated to witness the highest CAGR during the forecast period for global twist wrap packaging market due to increasing preference for confectionaries in the young generation. Latin America and Middle East & Africa are expected to witness above average growth over the forecast period for the twist wrap packaging market.
Global Twist Wrap Packaging Market — Key players:
Few of the key players in the twist wrap packaging market are Exxon Mobil Corp, Clondalkin Group Holdings B.V., TOPAS Advanced Polymers GmbH, Catty Corporation, Elif Plastik Ambalaj San. ve Tic. A.?., Stratex Group Limited, Swiss Pack U.K., Foil Packaging Pvt Ltd, Multifilm Packaging Corporation, Ester Industries Ltd., BPM Inc., Varipack AG, Polysack Flexible Packaging Ltd., etc.
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