Recently, relevant media published a study on the trend of sex toys based on Internet search behavior, which enables ESDOLL to interpret market trends in Europe and America based on big data and a global perspective.

The study, based on industry reports from Statista and keywords from several major Buy Silicone Sex Doll e-commerce companies, used the Google Trends tool to determine the relative popularity of each keyword across the country. The analysis includes residents of the US and Europe. The ratio of online searches for sex toys to population as well as interest and trends in adult sex toys in Europe and the United States and correlation with income (GDP per capita, average monthly income), etc.

Among them, the search volume is based on the 4 most popular sex toy type keywords: sex dolls, masturbation cups, male masturbators (sex doll torso) and the general keyword (sex toys) which is usually used to search the whole thing. There are sex toys for every 100,000. Estimates from Google searches in the crowd lead to the following conclusions:

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Worldwide interest in sex dolls:

1. Overall, Swedes have a higher overall interest in love doll sex than any other country in Europe, followed by Denmark, which is 41.7% lower than Sweden. The three remaining countries in the top 5 are the UK, Norway and Finland, which have almost twice as many searches. In the US, the states are almost identical and none stand out significantly. The top 5 states are West Virginia, Oklahoma, Alaska, Maine and Mississippi.
2. Sex dolls have become the most popular sex toys in the world, accounting for about 39% of the total sex toy market. The US is at the top of the search list.
3. Dildo leads the sex toy market with a 21% market share. It is more popular in Europe than in the US, with Norway and Sweden being the most searched for dildos.
4. The popularity of sex dolls is similar to Europe and the United States, Maine and Iceland top the list, the United States has an advantage in relative terms, and only one country in Europe ranks in the top five.
5. Sex dolls, condoms and male masturbators have become one of the fastest growing products in the sex toy industry, popular in Europe and the United States alike.
6. In the US, the higher the GDP per capita, the greater the interest in sex toys. In Europe the situation is exactly the same, countries with higher GDP per capita tend to show a higher interest in buying sex dolls.
7. Fleshlight has become synonymous with "airplane cup".

Results of individual search terms:

1. Search data for the term "sex toy"

Per 100,000 adults, Swedes searched the term “sex toy” more than twice as often as any other country in Europe and more than three times as often as any US state. A state-by-state comparison in the US shows that the results are similar, with no single state being numerically dominant. In the US, Mississippi, West Virginia and Maine round out the top 3. In Europe, the top 3 countries are Sweden, Denmark and Norway.

2. Search data for the term "sex doll"

Italy is the most searched country for "Real doll", with an average of 326.6 monthly searches, three times more than any US state. The top 3 countries in Europe include Italy, Poland and the Netherlands. US states were very close together in search volume, with Louisiana at #1, Mississippi at #2, and Oklahoma, Texas, and Wyoming at #3.

3. Search data for the keyword "dildos"

In Norway, "Dildos" has the highest monthly search volume at 285.4, meaning it's popular in Norway, while Europe, Norway and Sweden both top the search list for dildos. It's more popular in Europe than the US, where Alaska is the top state for "dildo" searches with 181 monthly searches, with West Virginia and North Carolina trailing far behind Alaska.